London-based handbag designer Danielle Foster knows that consistency and innovative design paired with a palette right for the eye is the key to building a brand. Since her launch in 2012, she has delivered this mix to her namesake label.
Her minimal silhouettes like her iconic Kelly tote are sharp, durable and sophisticated. With clean lines and boxy shapes, she’s created a line that caters toward every handbag occasion. For the season, she’s using a khaki, charcoal grey, taupe and an acid yellow story that works on rich, buttery soft, vegetable and python embossed leathers.
She’s also bringing two newcomers to the stage. Bella, a soft, drawstring shoulder bag which is her first foray in unstructured design comes in neutrals which lends itself to everyday wear while Ava is a conceptual style that fuses hard and soft leather in a U shape and available in both large and mini sizes which is another win for the made in London company.