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  • Learning the Fundamentals of Fit with Carrie Parry and Alvanon

    Learning the Fundamentals of Fit with Carrie Parry and Alvanon

    Designer Carrie Parry is a confident woman with a spark of warmth and a inquisitive smile. Sitting beside her in the boardroom at the Alvanon Group, a global company known in the fashion industry as

  • 4 Ways to Maximize Your Travels

    4 Ways to Maximize Your Travels

    As an entrepreneur, traveling probably consists of both business and pleasure.  And, while that always on and always connected feeling may be overwhelming, getting to know another market can have its benefits. The key is

  • Georgina Skalidi’s Atmosphera Handbag Collection

    Georgina Skalidi’s Atmosphera Handbag Collection

    Georgina Skalidi continues to enhance her geometrically-driven handbag label with her newly released Atmosphera collection. This Athens-based designer uses natural materials like organic burlap, smooth, refined cork and full grain leathers in warm spring tones to

The Power of a Writing a Thank You Note

The Power of a Writing a Thank You Note

  Securing a sale is always exciting and getting that customer to become a repeat one is as equally important for several reasons. In addition to a second transaction, it’s the start of a relationship, your opportunity to connect with [...]

April 22, 2014 MARKETING/PR
Open Call: Design the Next Graphic Tee for Fab

Open Call: Design the Next Graphic Tee for Fab

In honor of spring, Fab is launching a new collection of cotton tees and they’re looking for a few great ideas. This contest is open to all designers including “artists, typographers, sketchy types and everything in between.” Winning designs will be [...]

April 21, 2014 CONTESTS/OPEN CALLS
Learning the Fundamentals of Fit with Carrie Parry and Alvanon

Learning the Fundamentals of Fit with Carrie Parry and Alvanon

Designer Carrie Parry is a confident woman with a spark of warmth and a inquisitive smile. Sitting beside her in the boardroom at the Alvanon Group, a global company known in the fashion industry as the apparel fit experts, she [...]

April 16, 2014 DESIGNERS, MADE IN NEW YORK
Fundamentals of Fit Meetup with Alvanon and Carrie Parry on May 8

Fundamentals of Fit Meetup with Alvanon and Carrie Parry on May 8

Understanding fit is a crucial part of running a successful fashion business. It can lead to product development efficiencies and also trust with both the wholesale and retail customer. On the other end, it’s the number one reason for returns [...]

April 14, 2014 NEWS/EVENTS
Why You Need to Art Direct Your Instagram Photos

Why You Need to Art Direct Your Instagram Photos

As a fashion entrepreneur, everything you do needs to be on brand. This includes the products you create, how you communicate, the brands you choose to associate with, and of course, imagery. This is because now more than ever, photos [...]

April 7, 2014 MARKETING/PR
Week in Review: Coogi Nineties Trend, Selfies, Storytelling Tips and J.Crew as a Fashion Incubator

Week in Review: Coogi Nineties Trend, Selfies, Storytelling Tips and J.Crew as a Fashion Incubator

  1. A revival of the nineties is in full swing. Check out how Coogi plans to make a comeback and how popular brands like Rag & Bone were inspired by their iconic sweaters this season. (via the New York [...]

April 6, 2014 NEWS/EVENTS
Sustainability in Fashion and Textiles: 4 Day Summer Intensive Program at FIT

Sustainability in Fashion and Textiles: 4 Day Summer Intensive Program at FIT

This summer, FIT will host a four-day intensive program on sustainability in the fashion and textile industry. The curriculum includes discussions, lectures, site visits and hands-on workshops for academics and professionals interested in delving into the topic. Attendees will gain [...]

April 2, 2014 EDUCATION, NEWS/EVENTS
11 Ways to Promote Your Fashion Event

11 Ways to Promote Your Fashion Event

Hosting a trunk show, a pop-up shop or doing an event for your business? One way to generate traffic and buzz is to promote it through a variety of outlets in order to expand your reach. You should start planning [...]

April 1, 2014 MARKETING/PR
Check out These Fashion and Design Events to Attend in April

Check out These Fashion and Design Events to Attend in April

1. Stop by the Young & Able spring gathering and shop pieces from emerging designers at the Carlton Hotel. Thursday, April 3 2014. 2. Register for the Fourth Annual Fashion Law Institute Symposium: “The Spectrum of Style” and learn about the latest developments in [...]

March 31, 2014 NEWS/EVENTS
Week in Review: Albright Fashion Library, E-Commerce Tips, Yummies and Art Meets Fashion

Week in Review: Albright Fashion Library, E-Commerce Tips, Yummies and Art Meets Fashion

1. Learn more about the Albright Fashion Library in New York that houses over 1,500 gowns and more than 23,000 costumes from television and movies like “Sex and the City” and “Gossip Girl.” (via the New York Times) 2. Read about the [...]

March 30, 2014 NEWS/EVENTS
Sharing Personal You vs. Brand You on Social Media

Sharing Personal You vs. Brand You on Social Media

It goes without saying that everyone is putting their face on social media these days. The selfie is synonymous with self-promotion, was added to the Oxford Dictionaries in 2013 and has become a consideration for designing new technology. For many emerging designers, [...]

March 28, 2014 MARKETING/PR
4 Ways to Maximize Your Travels

4 Ways to Maximize Your Travels

As an entrepreneur, traveling probably consists of both business and pleasure.  And, while that always on and always connected feeling may be overwhelming, getting to know another market can have its benefits. The key is to carve out time accordingly [...]

March 25, 2014 DESIGNERS
Week in Review: The Importance of Online Reviews, Too Many Hashtags, Productivity Tips and Never Giving Up in Fashion

Week in Review: The Importance of Online Reviews, Too Many Hashtags, Productivity Tips and Never Giving Up in Fashion

1. Market research is an important tool consumers are using prior to making a purchase.  This infographic reveals important stats about online reviews and its implication on sales. (via Huffington Post) 2. Gap is an interesting retailer to look at as [...]

March 23, 2014 DESIGNERS
The Importance of Being Selective With Potential Brand Partners and Evaluation Criteria for Working With Them

The Importance of Being Selective With Potential Brand Partners and Evaluation Criteria for Working With Them

As an emerging fashion designer, you are building your brand. And, building your brand is going to take a long time. It will consist of creating a solid product, carving out your space in the market with a clear point-of-view [...]

March 20, 2014 MARKETING/PR
Georgina Skalidi’s Atmosphera Handbag Collection

Georgina Skalidi’s Atmosphera Handbag Collection

Georgina Skalidi continues to enhance her geometrically-driven handbag label with her newly released Atmosphera collection. This Athens-based designer uses natural materials like organic burlap, smooth, refined cork and full grain leathers in warm spring tones to tell a story that’s both [...]

March 19, 2014 ACCESSORIES, DESIGNERS, HANDBAGS
How Google Maps Can Help You Shop the Market

How Google Maps Can Help You Shop the Market

As a designer, it’s important to constantly shop the market. This includes where you live and where you travel for business.  And, if you’re on vacation, it still may be worthwhile to carve out a small portion of  time to gain [...]

March 18, 2014 DESIGNERS