Window Watch: Kate Spade New York Wants You To Go To Bora Bora

Kate Spade New York is ready to whisk fans off to Bora Bora in celebration of their spring collection which features Tahitian florals; their pattern of the month along with an array of colorblock frocks. The brand’s Travel to Tahiti contest, promoted in the windows of their SoHo store shows the pattern on their tropical orchid elliana dress, but also on Twitter, Tumblr and Pinterest, making this another one of their colorful, 360 marketing campaigns.

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