Taking A Step Back to Move Forward with Your Business Goals



With the new year here and goals, dreams and resolutions on the mind, it’s important to take a step back and look at your business accomplishments before you dive into future pursuits. This is especially important because many times, entrepreneurs don't give themselves enough credit because they are trying to catch up or stay afloat by just getting things done.

When you give yourself time to reflect, it becomes easier to pinpoint where you want to go. And, a pat on the back doesn't hurt! As you look ahead, first start by listing out what you've done in the past year. This includes everything from product launches, sales, relationships you've fostered and key moments that were positive along with the ones that didn't go so well; especially since reflecting on failures can build a stronger business.  

Keep in mind that milestones don't always have to be big ones. It could mean doing something small like taking a class, going to a networking event or even doing market research. The items that you document should be what moves your business forward and the smallest wins usually lead to big ones.

After laying out these milestones, ask yourself these questions:

  • What did you do well?

  • Where are the areas of opportunities?

  • Where do you want to take your brand?

  • What areas of the business do you want to focus on?

  • How will you hold yourself accountable?

  • How can you optimize your business strategies and how will you execute?

By drilling down on some important questions, you set yourself up to create goals based on the previous year and with a purpose, which can make them easier to execute.

As you have your goals and action plan in place, move forward by documenting your year by looking at your successes each month. This way, you will see your progress, stay accountable by putting it in writing and have a great end of year story to share.

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